Youth and Next Gen
What is happening with the people coming up next.
74 articles
Youth and Next Gen
What Gen Alpha Actually Spends Money On in 2026
The list looks nothing like millennial spending at the same age. Some categories are gone. Others are new. Parents are usually a category...
Jordan Eze · 4 min read · May 18, 2026
Youth and Next Gen
What Gen Alpha Group Chats Actually Look Like
Gen Alpha is the first generation that has never known social media without group chats as the primary communication mode. The patterns...
Sasha Kim · 5 min · May 15, 2026